Want to convert more inquiries into paying clients?
In this episode, Kimberley Seldon speaks with Aysun Kuck about the art and strategy of closing the sale. From the first phone call to securing a consultation, Aysun shares practical techniques that help interior designers communicate value, bui...
Great projects don’t happen because clients are easy. They happen because designers know how to manage expectations.
In this episode, Kimberley Seldon speaks with Shai DeLuca Tamasi about one of the most important skills an interior designer can develop: client management. Rather than trying to ...
Do you hate tracking your hours?
You’re not alone. Many interior designers resist time tracking, seeing it as tedious, unnecessary, or something that only applies to hourly billing. In this episode, Kimberley Seldon explains why tracking time is one of the most important habits a business owner ...
What if every product you specified helped build your brand instead of someone else’s?
In this episode, Kimberley Seldon speaks with renowned designer Jane Lockhart about the power of private label branding and how it can elevate your business. By keeping the focus on your firm’s expertise rathe...
Have you ever felt like walking away from your design business?
One day everything is running smoothly, and the next you’re overwhelmed by mistakes, client complaints, project challenges, and mounting pressure. In this episode, Kimberley Seldon explores the realities of burnout with interior des...
Just because you’ve always done something a certain way doesn’t mean it’s the best way.
In this episode, Kimberley Seldon challenges some of the most common assumptions interior designers make about their businesses. Habits, processes, and beliefs that once served you well can eventually become ...
Great design work alone isn’t always enough to build a recognizable brand.
In this episode, Kimberley Seldon speaks with designer, television personality, and media expert Karl Lohnes about how interior designers can create opportunities in television, print, radio, and other forms of media. Kar...
Looking for a rewarding design niche that makes a meaningful difference in people’s lives?
In this episode, Kimberley Seldon speaks with Karen Shinn and Gail Shields of Downsizing Diva about the unique challenges and opportunities involved in working with seniors and downsizing clients. From org...
Are you pricing your projects based on guesswork?
Many interior designers rely on popular flat-fee calculation methods because that’s how they’ve always done it. The problem? Some of the most commonly used pricing strategies can leave you underpaid, overworked, and frustrated.
In this episode, ...
Great design ideas are only valuable if clients, trades, and vendors can understand them.
In this episode, Kimberley Seldon speaks with Victoria Drainville about one of the most important tools in the interior designer’s arsenal: the drawing package. While designers can often visualize a complet...
A beautifully designed room isn’t finished until it’s styled.
In this episode, Kimberley Seldon speaks with Gillian Gillies about the critical role styling and accessorizing play in every successful interior design project. Far from being an optional add-on, styling is an essential part of the d...
What if a few simple business practices could transform your interior design business—and your life?
In this episode, Kimberley Seldon shares the foundational principles that have helped thousands of designers build stronger, more profitable businesses. Too often, business owners sacrifice their...
