Do you hesitate to recommend additional products or services because you’re worried clients will think you’re being pushy?
In this episode, Kimberley Seldon speaks with Shai DeLuca Tamasi about the art of upselling and why it is one of the most valuable skills an interior designer can develop. W...
Is your brand still attracting the clients you want—or has your business outgrown it?
In this episode, Kimberley Seldon shares her own experience with rebranding and speaks with Jackie Glass about navigating a major brand transformation. As businesses evolve, brands must evolve too. A thoughtful...
Mistakes happen. The question is not whether you’ll make one—it’s how you’ll respond when you do.
In this episode, Kimberley Seldon tackles a reality every interior designer faces: errors, omissions, delays, and unexpected challenges. In a profession that involves managing countless details, tra...
Why do some designers attract ideal clients effortlessly while others struggle to stand out?
In this episode, Kimberley Seldon speaks with branding expert and author Bruce Philp about the power of branding and why every interior designer already has one—whether they’ve created it intentionally o...
What happens after a potential client reaches out—and how do you turn that inquiry into a paying client?
In this episode, Kimberley Seldon welcomes back Aysun Kuck to continue the conversation on sales, consultations, and client conversion. Building on the lessons from EP 014, Aysun shares pract...
Ever wonder why a seemingly simple design decision can involve dozens of steps behind the scenes?
In this episode, Kimberley Seldon pulls back the curtain on the complexity of interior design by walking listeners through the process of creating a single custom pillow. What appears simple to clie...
Why is renovating your own home often harder than working for a client?
In this episode, Kimberley Seldon speaks with Jackie Glass about the unique challenges and rewards of designing for yourself. While personal projects offer creative freedom, they also provide valuable lessons about decision-...
Great design projects don’t happen alone. Behind every successful interior designer is a network of talented vendors, suppliers, and trades who help bring ideas to life.
In this episode, Kimberley Seldon speaks with LuAnn Nigara, window treatment specialist and host of A Well-Designed Business®,...
Every interior designer has a project horror story.
No matter how talented, organized, or experienced you are, mistakes, miscommunications, and unexpected setbacks are part of managing complex projects. The goal isn’t to avoid every problem—it’s to recognize the common pitfalls and put systems i...
Are you overlooking one of the biggest opportunities to add value for your clients?
In this episode, Kimberley Seldon speaks with landscape designer and HGTV personality Carson Arthur about the benefits of taking a whole-home approach to design. By considering exterior spaces alongside interiors...
What does it take to leave one career behind and build a successful interior design business?
In this episode, Kimberley Seldon speaks with Adam Scougall about his transition from the finance industry into interior design. Adam shares his experience as a business owner before implementing Busine...
Most interior designers dread scope creep.
When a project expands beyond the original plan, it can feel frustrating, overwhelming, and unprofitable. But what if scope creep isn’t always a problem? In this episode, Kimberley Seldon explores both sides of scope creep and explains how designers can...