BUSINESS TRAINING FOR INTERIOR DESIGNERS
An Exact Blueprint for Building a Profitable Interior Design Business. Without Working More Hours.
Learn how to price your services for profit, manage projects with confidence, get paid for your expertise, and implement proven systems and strategies that make your business work.
JOIN THE PROGRAMJoin thousands of design professionals around the world who have built stronger, more profitable businesses with Business of Design®.
DuVäl Reynolds
Virginia, USA
"When designers ask me how to grow their business, I tell them the same thing every time. Do what I did and start with Business of Design®. Start with the BOD15. That's where every successful design business starts."
Jodie Carter
Sydney, AU
"I just signed my first client at my new rate of $450/hour and honestly–it was a scary moment. But they said yes! Just goes to show: trust the process and stick with the Business of Design® systems."
Ellen Walker
Alberta, CA
"My firm just had the best year of my career with only one large project and two smaller ones–each fully managed using Business of Design® systems. And this year is already looking even better."
You're a great designer. You shouldn't have to work this hard to run your business.
✨ You have talent. You have ambition. You care deeply about the work.
So why does running your business sometimes feel harder than the designing an entire home?
Projects take longer than expected. Scope creep eats away at your profit. Clients push boundaries. You second-guess your pricing. You work more hours than you bill—and at the end of the month, you're still wondering where the money went.
You didn't become a designer to spend your days chasing approvals, managing chaos, sending unpaid emails, and worrying about whether your business is actually profitable. ❌
You became a designer because you love the work.
It's time to build a business that lets you love it again. ✅
WHAT'S INSIDE THE PROGRAM
A Complete Business Model for Interior Designers
Not just another online course.
The BOD™ Signature Programs give you a proven 15 Step Project Management Strategy, six essential business training programs, practical implementation resources, and expert coaching to help you put it all into practice.
Make more from your projects. Price your services correctly, control scope, and stop giving away billable time.
Run projects professionally. Follow a clear process from qualifying a client to completing a project.
Know where your money is going. Understand your finances, protect your margins, and make better business decisions.
Get help putting it into action. Access coaching and practical support as you implement the systems in your own firm.
Project Management • Pricing & Profit • Financial Systems • Coaching & Implementation
The BOD™ 15 Step Project Management Strategy is the foundational process that supports every other aspect of running a profitable, professional design business.
Replace guesswork with a clear, repeatable process for managing projects, clients, communication, scope, time, and profitability—from consultation through completion.
When you implement what you learn, you will:
- Follow a clear, step-by-step process from consultation to completion
- Manage projects with authority and confidence
- Reduce client stress through proactive communication and structure
- Eliminate jobsite chaos and decision fatigue
- Keep projects on time and on budget
- Strengthen relationships with trades, suppliers, and vendors
- Increase profitability through disciplined project control
- Deliver a professional experience that sets you apart
➡️ Win the right clients and get paid from the start
Learn to pre-qualify prospective clients, lead paid consultations, assess project fit, present proposals, establish clear scope, and secure retainers before work begins.
The Result | fewer wrong projects, stronger client expectations, and less unpaid time.
➡️ Manage projects without reinventing the process every time
Follow a repeatable workflow for client communication, decisions, project planning, coordination, scope management, and completion.
The Result | fewer dropped details, less confusion, and a more professional client experience.
➡️ Protect the profit in every project
Use clear processes and financial discipline to manage time, keep scope under control, and make better decisions as a project progresses.
The Result | less profit lost to unplanned work and greater control over project performance.
Lori Steeves
British Columbia, CA
"If you are starting an Interior Design Business, or if you have been running a business for some time but are feeling frustrated, angry and under paid, I highly recommend joining Business of Design®. I have completed this program myself and it utterly transformed my business. Today, I have a thriving business AND a life that includes never working evenings or weekends, taking a month long vacation each summer with no break in income and supporting my family. I can't recommend Business of Design® enough.
In this crowded world of on-line communities and courses, this program is truly a game changer! Don't waste any more time. Sign up today!"
I've been there.
I became an interior designer because the work matters. What we create shapes how people live, and I wanted to give my clients my very best.
But there was a time when my business wasn't supporting me.
I struggled with clients, efficiency, and getting paid fairly. I was losing time and money in ways I couldn't always see. The stress affected my confidence and creativity, and loving my work became harder than it should have been.
So I did something about it.
I invested in business coaching and began building clear, practical systems for running my design firm.
When my business improved, everything changed.
I could manage projects with greater confidence. I could establish boundaries. I could make better financial decisions. And I could finally see that being a great designer and being a great business owner required two different skill sets.
That experience became the foundation for Business of Design®.
For years, we've helped design professionals replace guesswork with systems that work in the real world.
Because you shouldn't have to spend years learning these lessons the hard way.
Kimberley Seldon
FROM CREATIVE PROFESSIONAL TO CEO
Essential Business Training for Interior Designers
PROGRAM #1
Build a Better Interior Design Business
Systems, Structure & Profitability
Create repeatable workflows, establish operational policies, set professional boundaries, and organize the business behind your creative work.
The Result | a more consistent way to run your firm without relying on memory or improvisation.
PROGRAM #2
Vision, Values & Mission
Direction & Business Decisions
Define what you want your business to achieve, the clients you want to serve, and the principles that guide your decisions.
The Result | a clearer direction for evaluating opportunities and building the firm you actually want.
PROGRAM #3
Getting Paid
Invoicing, Collections & Cash Flow
Establish a clear billing and collection process, set expectations around payment, and manage outstanding invoices.
The Result | greater control over when you get paid and the cash coming into your business.
PROGRAM #4
Interior Design Pricing Model
Design Fees, Procurement & Project Management
Learn a structured approach to pricing that reflects your expertise, increases profitability, and accounts for the work involved in delivering your design services.
The Result | a multi-tiered pricing model that supports a profitable design business.
PROGRAM #5
Money Mindset
Confidence in the Value You Provide
Transform how you think about money and your professional value. Increase confidence, overcome obstacles, and charge appropriately as an expert.
The Result | greater confidence in financial conversations and decisions.
PROGRAM #6
Salary, Revenue, Profit & Wealth
Financial Management & Long-Term Growth
Understand the difference between revenue and profit, plan for your own compensation, and use financial information to guide business decisions.
The Result | a clearer picture of your firm's financial health and what needs to change to improve it.
You Don't Just Learn the System. You Get Help Implementing It.
Running an interior design business is full of decisions that don't come with easy answers. What should you charge? How do you handle a client who keeps changing the scope? How do you know whether a project is profitable?
With BOD™ Signature Programs, you're not left to figure it out alone.
Step-by-step training and resources
Follow a proven process and use practical forms and templates to help you put what you learn into practice.
Monthly live group coaching
Bring your questions, discuss challenges, and get guidance on applying the systems to your business.
In-lesson forum and email spot coaching
Get help when questions arise, whether you're working through a lesson or dealing with a real client or project issue.
Systems you can keep using
Build repeatable processes that become part of how you operate, rather than collecting information you'll never put into practice.
Andrew Frost
Melbourne, AU
"I started by listening to the BOD podcast, then decided it was time to take the plunge and invested in the full program. The systems and information I learned were invaluable to my business. I would highly recommend Business of Design® to any designer either just starting out or established. Thank you Kimberley and Cheryl."
Zilia Zhou
California, US
"I’m genuinely grateful for the BOD 15. I’ve been using the BOD™ systems like a north star for the past six months, and it has completely transformed the way I talk about my process. Clients love that I’m structured and organized, so thank you all to the BOD team and Kimberley for building something this solid."
You don’t have to figure it out alone.
Information only takes you so far.
Real transformation happens when you implement what you've learned—and have someone to turn to when you get stuck.
With Business of Design®, you're not simply given a library of training and left to figure it out.
You have support.
Ask questions. Get feedback. Talk through the pricing decision, staffing challenge, client issue, or operational problem that's happening in your business right now.
Then take action.
You may be running your firm—but you're not running it solo.
Cheryl
Director of Operations and Business Coach at Business of Design®
FROM REACTIVE TO PROACTIVE
Build a Business That Works the Way You Want It To
The goal isn't simply to get better at managing your workload.
It's to change the way your business operates.
Instead of working for free >> You protect your time.
Instead of second-guessing your fees >> You price with confidence.
Instead of absorbing scope creep >> You have a process for managing it.
Instead of wondering where the profit went >> You understand your numbers.
Instead of feeling overwhelmed running your business >> You finally feel like a CEO.
This isn't theory.
It's business training built for interior designers.
You don't need another course filled with generic business advice.
You need answers that make sense for the way design businesses actually work.
Business of Design® gives you practical systems, processes, policies, and financial strategies you can apply directly to your firm.
No vague frameworks.
No motivation for motivation's sake.
No telling you to simply "work smarter."
We show you how.
And then we help you put it into practice.
Business of Design® Signature Programs
1-Year Program Access + Coaching & Support
$2,490
Get the BOD™ 15 Step Project Management Strategy, six supporting business programs, practical forms and templates, ongoing coaching, and support to help you implement.
JOIN THE PROGRAMPricing plan available. Pricing shown in USD. Secure checkout.
Trusted by Design Professionals Around the World
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
“Within the first week of implementing the BOD™ 15, I more than doubled my rates, signed some of my largest projects, and started making more in design fees than ever before.”
— Jerrica Zaric, Milwaukee, WI
“The BOD™ 15-Step Project Management Strategy was my best investment ever. I now have the confidence and clarity to onboard new clients, and my business has seen tremendous growth.”
— Joylene Agbamuche, Lekki, Lagos
“Before Business of Design®, I didn’t even know what a P&L was. Now my consultation fees alone have increased my profit by tens of thousands of dollars—and I finally feel in control of my business.”
— Lindsay Kjellberg, Modesto, CA
Ellie Black
Virginia, US
"Starting the BOD™ program has changed my business completely and I’m so grateful that you were there to answer my questions and help me get started from the beginning. I implemented the BOD15, and have seen dramatic improvements in my business operations, client management, and profitability (99% increase in only 3 months!)."
Dana Enderby
Wisconsin, US
"I have studied and implemented the BOD 15 Steps into my practice. I now have confidence, quality systems and a great understanding of HOW to run my design business. I now have my own studio and shop and have tripled my income. BOD helped me to pinpoint my ideal client – not only to identify who I think they are but also who they are looking for and who I need to be for them."
Frequently Asked Questions
What makes Business of Design® different from other programs?
How much time should I expect to commit each week?
Will this work in my location?
What kind of support will I receive?
What if I already have processes in place?
Will I have access to the program immediately?
STILL DECIDING IF THIS IS RIGHT FOR YOU?
Let us help you build a more profitable, well-run interior design business.
Schedule a call to learn more and get your questions answered.
We're here to help. You are never doing this alone.
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