Build a Design Business That Works as Beautifully as the Spaces You Create
You know how to create beautiful spaces. Now build a business that supports your talent—with proven systems to help you run more profitably and professionally—with confidence and control.
Stop figuring it out as you go. Start running your business with systems.
You know design. We know the business behind it.
Interior designers bring the creativity. Business of Design® brings the business expertise to help turn that creativity into a profitable, professional firm.
Founded by practicing designer Kimberley Seldon, BOD™ distills more than 30 years of real-world project experience into practical training built specifically for the challenges of running an interior design business.
Join thousands of design professionals worldwide who are building stronger, more profitable businesses with Business of Design®.
Business of Design® Gives You The Systems To:
Lead Clients with Confidence
Stop second-guessing what to say, what to charge, and where to draw the line. Build professional boundaries that strengthen—not strain—client relationships.
Run Projects with Control
Follow a proven, repeatable process instead of reinventing your approach with every project. Know what's next, what's expected, and where problems need to be addressed.
Protect Your Profit
Being busy isn't the same as being profitable. Build the pricing, billing, and financial discipline to make sure your hard work actually pays off.
Replace Chaos with Structure
Create processes, policies, and systems that make your business easier to manage—and eventually easier to delegate.
Build a Business That Can Grow
Stop being the only person who knows how everything works. Document the way you do business so your team can follow it, too.
Become the CEO
Move beyond being the person who does everything. Develop the clarity, confidence, and business structure to lead your firm intentionally.
“We’ve all been there—projects going over budget, unclear client expectations, long hours, and fees that don’t reflect the value of our work. It’s exhausting, and it’s not sustainable. I know because I’ve been there.
Business of Design® gives you the systems, structure, and strategies to take back control—so you can run a streamlined, profitable business with confidence. It’s time to stop reacting and start leading your business with intention.”
From Designer to CEO — Build a Professional, Profitable Design Firm
The BOD™ 15 Step Project Management Strategy helps you turn your projects into a predictable, professional process—giving you more control, stronger client relationships, fewer costly surprises, and greater profitability.
The essential business training gives you the financial and operational structure to confidently price your services, protect your profit, establish boundaries, and make decisions like a CEO.
The result isn't just better project management.
It's a better-run, more profitable business—and the confidence to lead it.
Your talent got you here.
Your systems will take you further.
You shouldn't have to choose between doing great design work and running a successful business.
When projects run over, scope creeps, clients push boundaries, or you're working more hours than you're billing, the problem isn't your talent.
It's the lack of a system behind it.
Business of Design® gives you a proven framework for turning the business side of your firm from a source of stress into a source of confidence.
Join thousands of design professionals who have transformed their business with Business of Design®
For over 20 years, Business of Design® has helped design professionals build the business skills, systems, and confidence needed to run successful firms.
This isn't generic business advice adapted for designers.
It's business training built specifically for the way interior design businesses actually work.
Alicia Savin
"I can't thank you enough for all the invaluable information. It's truly a game-changer. It took me over a year to learn and implement all the systems. Big thanks!"
Kathy Brenner
"You guys are great. I very much appreciate what you're doing for the design community. I've been recommending BOD to so many of my peers."
Karin Kolb
"Thank you! Business of Design® has drastically changed my business and my income."
Robyn Cote
"Thank you!. I love the transparent, tell-it-like-it-is approach. This has been the most valuable training I have done. My take-home income has probably tripled since I joined."
Christian Warren
"You have completely changed the game for me. I am more profitable than I could have EVER imagined, and I have the confidence to lead the kinds of projects I want and deserve!"
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Business of Design®
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