EP 004 | Why Styling Matters in Interior Design with Gillian Gillies
A beautifully designed room isn’t finished until it’s styled.
In this episode, Kimberley Seldon speaks with Gillian Gillies about the critical role styling and accessorizing play in every successful interior design project. Far from being an optional add-on, styling is an essential part of the design process that brings a space to life, creates emotional impact, and delivers the “wow” factor clients are looking for.
For interior designers who want to elevate their projects and create a memorable client experience, this episode offers practical strategies for planning, budgeting, and executing styling successfully.
In this episode, we learn:
• How to introduce the styling conversation with clients from the beginning of the project
• Why professionally styled projects create stronger outcomes and happier clients
• Strategies for developing and managing a styling budget
• How accessories, artwork, and finishing touches complete the design vision
• Why styling should be treated as an integral part of the project—not an optional extra
• How thoughtful styling helps create a lasting impression and strengthens client satisfaction
Take Aways
Budgeting for styling up front means you don’t have to ask for additional money at the end of the project.
If you move items on your own, and you are not a professional mover, your insurance will not cover you in the event something is damaged.
Legacy Linens – Source for monogrammed robes and tissue box covers.
Design Docs – software to run the backend of your professional design business.
Dropbox – online file storage and sharing platform.
Gillian Gillies, Principal Designer and founder of Gillian Gillies Interiors Inc. is an award winning British residential designer who has called Toronto, Ontario home since 2003. In addition to running her referral lead Toronto interior design firm she is also co-founder of DesignDocs Inc. and the designer behind the flourishing upholstered furniture range Essence. Gillian describes her personal style as eternally classic with a twist; our homes are our stage so best dress them well! She firmly believes that living in a well-designed home can make us all kinder, happier and more present in our day-to-day lives.
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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.
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