Beautiful spaces are important—but lasting client relationships are built on something deeper. In this episode, Kimberley Seldon talks with interior designer Kate Marker about why the most successful designers focus on how clients want to feel in their homes, not just how those homes look.
Kate ...
Art gives a home its soul—but too often, interior designers leave art selection to chance or avoid it altogether. In this episode, Kimberley Seldon is joined by Natalie Papier to demystify the process of choosing art and show why it’s one of the most powerful tools designers have.
Natalie explai...
Local television might not feel glamorous—but it can be a powerful visibility tool for interior designers. In this episode, Kimberley Seldon talks with Helen Austen, an interior design professional who has leveraged regular TV appearances to build name recognition and attract clients.
Helen brea...
In this milestone episode, Kimberley Seldon and Team BOD™ take the stage at High Point Market to celebrate 20 years of Business of Design® with a live rehearsal of 20/20 Vision: Be the Expert.
This episode is a powerful reminder that running a profitable, sustainable interior design business is ...
Hiring your first team member is one of the biggest decisions in your interior design business—but it’s also one of the most confusing.
In this episode, Kimberley Seldon is joined by Miriam Silver Verga and Hillary Kaplan to break down how to approach your first hire with clarity and confidence....
Your pricing model is only as strong as the contract that supports it.
In this episode, Kimberley Seldon breaks down the three most common interior design contract structures—hourly, flat fee, and hybrid—and explains how each pricing model works in practice. The truth? It’s not about which model...
If you’re not consistently booking clients, the problem may not be your marketing—it may be your appointment engine.
In Part 2 of this conversation, Kimberley Seldon and Nikki Nash break down how interior designers can create a reliable system for attracting, engaging, and converting ideal clien...
If you’re not consistently attracting new clients, it’s time to look at your appointment engine.
In Part 1 of this conversation, Kimberley Seldon is joined by Nikki Nash to introduce the concept of an “appointment engine”—a simple but powerful framework for generating leads and turning interest ...
Why are so many interior designers busy—but still not making consistent money?
In this episode, Kimberley Seldon is joined by Racheal Cook to unpack the concept of entrepreneurial poverty—a cycle where business owners work hard but struggle to achieve stable, sustainable income.
While inconsist...
High Point Market | Theodore Alexander
Sunday, October 27th at 9 – 11:30 am
Join us on October 27 for a spooktacular panel with Kimberley Seldon of Business of Design®, Alex Spalding of Daniel House Club, Kimberly Powell of Zena, and Heather Ferreras-Tokan of Tokan Interiors. They’ll share how to ba...
What does it really take to run a successful interior design business?
In this episode, Kimberley Seldon introduces Run Your Business, her latest book and a comprehensive playbook for interior designers ready to move from overwhelm to control. Drawing on years of experience, Kimberley shares the...
Procurement is one of the most overlooked—and most profitable—parts of an interior design business.
In this episode, Kimberley Seldon explores how designers can take control of procurement to increase profits, improve client service, and streamline operations. Featuring insights from Daniel Hous...
