The Latest From Business of Design®

Podcast episodes, event announcements, industry insights, and media features to help you run a more profitable, well-managed interior design business.
EP 424 | Talking D: How DISC Improves Communication with Clients and Teams with Sierra Collins Apr 15, 2025

Ever feel like you’re explaining yourself clearly—yet clients still aren’t hearing what you mean? Communication breakdowns are one of the most common (and costly) challenges in an interior design business. In this episode, Kimberley Seldon sits down with Sierra Collins, long-time BOD™ Partner a

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EP 423 | Double Your Income: How Interior Designers Charge Confidently with Kristen Apicerno Apr 08, 2025

If you’ve ever worried that you’re charging too much, you’re in good company—it’s one of the most common fears among interior design professionals. In this episode, Kimberley Seldon sits down with interior designer and BOD™ Member, Kristen Apicerno to share a powerful story of transformation that...

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EP 422 | Succession Planning: How Interior Designers Build Firms That Can Be Sold with Brad Farris Apr 01, 2025

If you want the option to sell your design firm one day—even if that day feels far off—the decisions you make nowmatter. In this episode, Kimberley Seldon is joined by Brad Farris to break down what actually makes an interior design business valuable, transferable, and attractive to buyers.

Brad...

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EP 421 | Low-Social Strategy: How Interior Designers Market Without Relying on Social Media with Elle Kwan Mar 25, 2025

If you’re exhausted from creating content that disappears into social media algorithms, you’re not alone. In this episode, Kimberley Seldon is joined by website strategist Elle Kwan to explore a low-social marketing strategy that helps interior designers attract the right clients—without being de...

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EP 420 | Community: How Strong Connections Drive Growth in Interior Design with Laurie Laizure Mar 18, 2025

Strong businesses are built on strong relationships. In this episode, Kimberley Seldon sits down with Laurie Laizure to explore how community—when nurtured intentionally—creates opportunity, visibility, and long-term growth for interior designers. The Interior Design Community embodies this idea....

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EP 419 | Embrace the Challenge: How Interior Designers Grow by Taking Smart Risks with Kim Allen Mar 11, 2025

Growth rarely happens inside your comfort zone. In this episode, Kimberley Seldon explores what happens when an interior designer says yes to a project that stretches their experience—and how that decision can open unexpected doors. Kim Allen shares her story of taking on a large, unfamiliar proj...

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EP 418 | How Interior Designers Build Success with Brenda Brix Mar 04, 2025

What if work-life balance wasn’t a constant struggle—but a well-planned journey you actually enjoy? In this episode, Kimberley Seldon is joined by Brenda Brix to reframe success for interior designers as something that’s built intentionally, not chased relentlessly.

Using the metaphor of a sceni...

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EP 417 | Yes, You Can Lead: How Interior Designers Build Stronger Teams with an Improv Mindset with Shannon Hughes Feb 25, 2025

Leadership in a design business isn’t about having all the answers—it’s about creating the conditions where great ideas, trust, and collaboration can thrive. In this episode, Kimberley Seldon sits down with Shannon Hughes, leadership expert and creator of the Connective Influence Model, to explor...

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EP 416 | Which Projects Are Most Profitable? How Interior Designers Use Data to Earn More with LoriAnn Kuntz Feb 18, 2025

Tracking overall profitability is a good start—but sophisticated design businesses go deeper. In this episode, Kimberley Seldon is joined by LoriAnn Kuntz to explore why tracking profitability by project is one of the most powerful ways interior designers can improve financial health and make sma...

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EP 415 | Director of Operations: Why Interior Designers Need This Role with Amanda Giles Feb 11, 2025

One of the fastest ways to improve your interior design business is to stop forcing yourself to be good at everything. In this episode, Kimberley Seldon talks with Amanda Giles about a pivotal hiring decision that changed everything: bringing on a Director of Operations after multiple unsuccessfu...

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EP 414 | Run Your Business: The Systems Interior Designers Need to Succeed (Live from IDS Toronto) Feb 04, 2025

Interior design is a complex, demanding profession—and if you’ve ever felt behind despite working hard, you’re not imagining it. In this live episode from IDS Toronto, Kimberley Seldon speaks directly to the reality many designers face: exceptional creative training paired with little to no prepa...

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EP 413 | Earth, Water, Fire, Metal & Wood: How Feng Shui Supports Wellness in Interior Design with Lisa Morton Jan 28, 2025

After a decade designing private jet interiors, Lisa Morton hit a breaking point. Burnout took a toll on her health and well-being—and forced her to reconsider not just how she worked, but why. That moment led her to the study of Feng Shui, a holistic design practice that now shapes her work as a...

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