EP 432 | Member Qs: Real Business Questions Interior Designers Are Asking with Cheryl Horne

What are interior designers really wrestling with behind the scenes? In this episode, Kimberley Seldon is joined by Cheryl Horne, Director of Operations at Business of Design®, to answer the real, unfiltered questions members are asking right now.

Because Cheryl speaks with BOD® members daily, she has a front-row seat to the challenges designers face as they grow—how to increase project size without burnout, how many jobs is actually the right number, and how to quiet the inner worrier that shows up when it’s time to bill confidently. This conversation is practical, grounded, and full of insight designers can apply immediately.

If you want clarity instead of guesswork—and answers rooted in real-world experience—this episode delivers exactly that.

What you’ll learn in this episode:

• How to identify which projects are truly the most profitable

• Why training new staff with BOD™ modules sets them up for success faster

• The three profit levers to pull when your business hits a famine phase

• What to do when a client wants to shop for items themselves

• Which Business of Design® course new employees should take first

TAKE THE NEXT STEP

Ready to turn insight into action?

The Business of Design® Signature Business Program is our flagship, proven system for interior designers who want structure, profitability, and confidence—without burnout. Built on 30+ years of real-world experience, it gives you the exact framework to run a successful design firm.

Stop guessing. Start leading.

Enroll now and build the business your talent deserves >>

Watch this episode on YouTube