EP 393 | Interior Design Procurement Made Profitable with Daniel House Club
Procurement is one of the most overlooked—and most profitable—parts of an interior design business.
In this episode, Kimberley Seldon explores how designers can take control of procurement to increase profits, improve client service, and streamline operations. Featuring insights from Daniel House Club, this conversation highlights how the right partners can simplify a complex process without sacrificing margin.
If you’ve been avoiding procurement or relying on retail, this episode will show you how to approach it strategically—and why it’s essential to running a profitable design firm.
What you’ll learn in this episode:
- Why procurement is key to increasing profitability in your design business
- How to leverage trusted partners instead of doing everything yourself
- Why service—not just pricing—should guide your vendor relationships
- How to stay focused on your core strengths while managing operations
- Why in-person relationships still matter in a digital-first world
- How to stay open to new systems and opportunities that improve efficiency
About Peter & Alex Spalding
Daniel House Club was created by brothers Alexander and Peter Spalding to level the playing field by eliminating the barriers to success small design firms face every day. DHC is the first digital showroom that gives designers control over their business. Daniel House Club frees designers to focus on creativity and achieve greater profitability. Now serving over 6,000 designer members across North America, the team at Daniel House Club goes the extra mile to assist you at every step of procurement.
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Thank you to our podcast sponsor, Daniel House Club!
DHC simplifies your design business, offering everything you need in one place. No more wasting time managing orders—they’ve got it covered, so you can concentrate on creating beautiful spaces. Plus, they offer some of the best trade pricing on top brands like Four Hands, Currey & Co., and Hudson Valley lighting with flat-rate shipping.
To join, visit DanielHouse.Club and use code BOD2024 for 50% off of your first year of their Pro+ Membership. And for you longtime members of DHC, they want to reward you for your loyalty. Use code HIGHPOINT2024 at checkout to receive 10% off the value of your next order.
Join Daniel House Club now and experience how easy managing your design business can be.
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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.
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