EP 308 | Pivoting Your Interior Design Career with Julie Dasher
What would you do if your career suddenly changed direction?
In this episode, Kimberley Seldon is joined by Julie Dasher to share how a forced career pivot led to a purpose-driven and profitable creative business. After an unexpected setback, Julie leaned into her passion and built a rug company that supports both her creativity and a global network of artisans.
This conversation is a powerful reminder that challenges can become opportunities—when paired with strong business skills and persistence. For interior designers, it’s also a lesson in expanding your creative path and building a business aligned with your values.
If you’re considering a shift or looking to reconnect with your purpose, this episode will inspire you to take action.
What you’ll learn in this episode:
• How to turn a career setback into a new business opportunity
• Why passion must be paired with strong business skills
• How purpose-driven work can create deeper fulfillment
• Why every creative has the potential to find their unique medium
• The role of visualization and persistence in building a business
• How supporting others can strengthen your brand and impact
DESIGN INTERVENTION
Don’t borrow money to grow your business when you start. Build it organically.
About Julie Dasher
Julie Dasher Rugs creates beautiful custom, world-class quality rugs and has placed them in over 26 countries. With direct links to the weaving communities, and less than typical overhead costs, a unique mark-up opportunity is created for the interior designer. Providing personalized, high-touch service throughout the entire process, the custom rugs are uniquely designed, and then hand-woven in Nepal, India, Turkey or Afghanistan.
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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.
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