EP 191 | How Interior Designers Create More Value for Clients with Camal Pirbhai
How do interior designers consistently deliver exceptional quality and value to clients?
In this episode, Kimberley Seldon speaks with soft furnishings expert Camal Pirbhai, one of Kimberley’s trusted A Team partners, about the critical role trades, suppliers, and fabricators play in creating successful interior design projects.
From custom window treatments to expert installation, the details behind the scenes can dramatically impact the final result. Camal shares practical advice for interior designers who want to elevate project quality, maximize budgets, and create more customized, polished interiors for their clients.
In this episode, we learn:
• Why interior designers should expect more from their workrooms and fabrication partners
• How custom details create unique, elevated interiors
• Why investing in fabrication can create greater impact than spending more on materials
• How statement hardware enhances the overall design aesthetic
• Why professional installation is essential for flawless window coverings
• How skilled trades help designers consistently deliver exceptional results
• Why investing in the best trades and suppliers improves client satisfaction and long-term business success
Design Intervention
You get what you pay for is a flawed philosophy, but it has merit.
Quality and uniqueness will resonate.
About Camal Pirbhai
Camal Pirbhai is the principal and head curtain maker at Studio La Beaute has 26 years’ experience running a soft furnishings studio. During the past decade, he’s elevated his work to an haute couture level and entered the public realm with an art practice. He has mastered old world techniques like embroidery, beadwork, trapunto and he is an innovator; developing new techniques for a clientele that includes Canada’s most well-known and respected designers.
He loves fabric, but also seeks to integrate exotic or unusual materials into his soft furnishings. He collaborates regularly with other artisans like glass blowers to create a unique experience for designers and clients.
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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.
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